The Business of PR Podcast explores the ways PR and Communications operates as a core business function and a powerful tool to drive business growth, increase influence,and create positive change in society

Episode 3: Rookie Mistakes Independents Make and How to Avoid Them

Episode 3: Rookie Mistakes Independents Make and How to Avoid Them

Nicole Jordan
PR, Business Development

In this episode we tackle a topic near and dear to a lot of independent pro’s hearts — rookie mistakes when setting up your business. This topic isn’t just for beginners, or only comms and PR folks, but applies to any solo business.  The majority of missteps are common and preventable although there are some you’ll only learn via trial by fire.

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Pulling from a wealth of tried-and-tested wisdom, this roundtable shares insights from their own  mistakes as they got their businesses up and running. Tameka Kee is a content and events specialist and founder of TJK Media and The In.Flux Lab and Kristin Martell is a long time PR veteran and owner of  MTell Group. 

Episode 4: Podcasting as a Comms Channel + Audio Strategy Wake Up Call for Brands

Episode 4: Podcasting as a Comms Channel + Audio Strategy Wake Up Call for Brands
Episode 2: Pro's and Con's of Agency Sub-contracting

Episode 2: Pro's and Con's of Agency Sub-contracting