The Canna biz is smoking hot and just getting started but, is it PR business as usual in a market still in its wild west phase? What gotchas could land PR and marketing in hot water in an industry with shifting regulations? What nuances are there to know before jumping in?
Canna PR pioneer, Heidi Haller Groshelle, founder of Ingrid Marketing, joins Nicole Jordan to share insights into the fast-growing Canna industry and the opportunities and challenges it’s creating for PR and Marketing professionals looking to cash in on the green rush.