The Business of PR Podcast explores the ways PR and Communications operates as a core business function and a powerful tool to drive business growth, increase influence,and create positive change in society

EPISODE 2: HELP WANTED -PRO’s & CON’S OF AGENCY SUB-CONTRACTING

The future is bright for independent PR professionals and traditional agencies are fast emerging as a major hiring force but not all opportunities are created equal. Is sub-contracting for agencies a fit for your independent PR business? What are best practices to enact and pitfalls to avoid?

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Nicole Jordan is joined by two long-time PR independents, Gabriel del Rio of GdR PR and Teresa Buyikian, self-described Gun for Hire, to share stories and tips on what independents who are thinking of doing the same, should know and look out for.  

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EPISODE 3: ROOKIE MISTAKES INDEPENDENTS MAKE & HOW TO AVOID THEM

EPISODE 1: NAVIGATING THE CANNA-PR GREEN RUSH